/* ============================================================
   UPBOOST Studio — Design System v2
   Paleta: papel / linho / areia / café / tinta
   Tipografia: Fraunces (display) + Instrument Sans (corpo)
   ============================================================ */

:root {
  --paper:   #FDFCFA;
  --linen:   #F4EFE7;
  --sand:    #E6DCCB;
  --taupe:   #B9A88F;
  --coffee:  #4A382A;
  --espresso:#2B2019;
  --ink:     #17120E;

  --font-display: "Fraunces", Georgia, serif;
  --font-body: "Instrument Sans", -apple-system, "Segoe UI", sans-serif;

  --w: min(1160px, calc(100vw - 48px));
  --ease: cubic-bezier(.22, 1, .36, 1);
  --dur: .9s;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; }
html.lenis { scroll-behavior: auto; }

body {
  font-family: var(--font-body);
  background: var(--paper);
  color: var(--ink);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

.container { width: var(--w); margin-inline: auto; }

::selection { background: var(--sand); color: var(--espresso); }

/* ---------- Barra de progresso de leitura ---------- */

.scroll-progress {
  position: fixed;
  top: 0; left: 0; right: 0;
  height: 2px;
  background: linear-gradient(90deg, var(--taupe), var(--coffee));
  transform-origin: left center;
  transform: scaleX(0);
  z-index: 102;
  pointer-events: none;
}

/* ---------- Preloader ---------- */

.preloader {
  position: fixed;
  inset: 0;
  z-index: 1000;
  background: var(--linen);
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 18px;
}
.preloader-brand {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .34em;
  text-transform: uppercase;
  color: var(--coffee);
  opacity: 0;
}
.preloader-word { display: flex; overflow: hidden; }
.pl-mask { display: inline-block; overflow: hidden; padding-bottom: .1em; }
.pl-char {
  display: inline-block;
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 300;
  font-size: clamp(64px, 11vw, 130px);
  letter-spacing: .01em;
  color: var(--espresso);
  transform: translateY(110%);
}
.preloader-tag {
  font-size: 12px;
  letter-spacing: .26em;
  text-transform: uppercase;
  color: var(--taupe);
  opacity: 0;
}

/* ---------- Grão de textura ---------- */

.grain {
  position: fixed;
  inset: -50%;
  z-index: 999;
  pointer-events: none;
  opacity: .05;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='300' height='300'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.75' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation: grain 8s steps(10) infinite;
}
@keyframes grain {
  0%, 100% { transform: translate(0, 0); }
  10% { transform: translate(-5%, -8%); }
  30% { transform: translate(3%, -12%); }
  50% { transform: translate(8%, 4%); }
  70% { transform: translate(-8%, 8%); }
  90% { transform: translate(4%, 12%); }
}

/* ---------- Tipografia base ---------- */

.eyebrow {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--taupe);
  margin-bottom: 28px;
}
.eyebrow-light { color: var(--sand); }

.section-title,
.statement {
  font-family: var(--font-display);
  font-weight: 300;
  letter-spacing: -0.02em;
  line-height: 1.08;
  color: var(--espresso);
}
.section-title { font-size: clamp(38px, 5.2vw, 64px); margin-bottom: 28px; }
.statement     { font-size: clamp(40px, 5.8vw, 76px); }
.section-title em, .statement em {
  font-style: italic;
  color: var(--coffee);
}
.statement-light { color: var(--paper); }
.statement-light em { color: var(--sand); }

.section-sub {
  color: #6F6257;
  max-width: 46ch;
  margin-bottom: 56px;
}

/* ---------- Botões ---------- */

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 16px 32px;
  border: 1px solid transparent;
  border-radius: 999px;
  font-family: var(--font-body);
  font-weight: 500;
  font-size: 15.5px;
  line-height: 1.2;
  text-decoration: none;
  cursor: pointer;
  transition: background .35s, color .35s, border-color .35s, box-shadow .5s var(--ease);
  will-change: transform;
  position: relative;
  overflow: hidden;
}
.btn-small { padding: 11px 22px; font-size: 14px; }
.btn-full { width: 100%; }

.btn-dark { background: var(--espresso); color: var(--paper); }
.btn-dark:hover { background: var(--coffee); box-shadow: 0 16px 40px -12px rgba(43, 32, 25, .45); }

.btn-ghost {
  color: var(--espresso);
  border-color: var(--sand);
  background: transparent;
}
.btn-ghost:hover { border-color: var(--coffee); background: var(--linen); }

.btn-light { background: var(--paper); color: var(--espresso); }
.btn-light:hover { background: var(--linen); box-shadow: 0 16px 48px -12px rgba(0,0,0,.5); }

/* ---------- Nav ---------- */

.nav {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 100;
  padding: 22px 0;
  transition: padding .5s var(--ease), background .5s, box-shadow .5s;
}
.nav.scrolled {
  padding: 12px 0;
  background: rgba(253, 252, 250, .78);
  backdrop-filter: blur(18px) saturate(1.4);
  -webkit-backdrop-filter: blur(18px) saturate(1.4);
  box-shadow: 0 1px 0 rgba(74, 56, 42, .08);
}
.nav-inner {
  width: var(--w);
  margin-inline: auto;
  display: flex;
  align-items: center;
  gap: 40px;
}
.logo { text-decoration: none; color: var(--espresso); display: flex; align-items: baseline; gap: 10px; }
.logo-mark-svg {
  width: 30px;
  height: 22px;
  fill: var(--espresso);
  align-self: center;
  flex-shrink: 0;
  transition: transform .5s var(--ease);
}
.logo:hover .logo-mark-svg { transform: translateY(-2px); }
.footer .logo-mark-svg { fill: var(--paper); display: block; margin-bottom: 10px; width: 36px; height: 27px; }
.preloader-mark {
  width: 66px;
  height: 49px;
  fill: var(--espresso);
  opacity: 0;
  margin-bottom: 10px;
}
.logo-eyebrow {
  font-family: var(--font-body);
  font-weight: 600;
  letter-spacing: .28em;
  font-size: 10px;
  text-transform: uppercase;
  color: var(--taupe);
}
.logo-word {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: 23px;
  line-height: 1;
  color: var(--espresso);
}
.logo-word-light { color: var(--paper); }
.nav-links { display: flex; gap: 32px; margin-left: auto; }
.nav-links a {
  color: #5C4F44;
  text-decoration: none;
  font-size: 14.5px;
  font-weight: 500;
  position: relative;
  transition: color .3s;
}
.nav-links a::after {
  content: "";
  position: absolute;
  left: 0; bottom: -5px;
  width: 100%; height: 1px;
  background: var(--coffee);
  transform: scaleX(0);
  transform-origin: right;
  transition: transform .45s var(--ease);
}
.nav-links a:hover { color: var(--espresso); }
.nav-links a:hover::after { transform: scaleX(1); transform-origin: left; }

.nav-toggle { display: none; }

.mobile-menu {
  position: fixed;
  inset: 0;
  z-index: 99;
  background: var(--paper);
  display: none;
  align-items: center;
  justify-content: center;
  opacity: 0;
  transition: opacity .4s var(--ease);
}
.mobile-menu.open { display: flex; opacity: 1; }
.mobile-menu nav { display: flex; flex-direction: column; gap: 28px; text-align: center; }
.mobile-menu a {
  font-family: var(--font-display);
  font-size: 30px;
  color: var(--espresso);
  text-decoration: none;
}
.mobile-menu a.btn { font-family: var(--font-body); font-size: 16px; margin-top: 16px; }

/* ---------- Hero ---------- */

.hero {
  min-height: 100svh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  text-align: center;
  padding: 150px 24px 110px;
  position: relative;
  overflow: hidden;
  background: var(--paper);
}

.hero-orb {
  position: absolute;
  border-radius: 50%;
  filter: blur(90px);
  pointer-events: none;
}
.hero-orb-a {
  width: 620px; height: 620px;
  top: -220px; left: 50%;
  margin-left: -310px;
  background: radial-gradient(circle, rgba(230, 220, 203, .9), rgba(244, 239, 231, 0) 70%);
}
.hero-orb-b {
  width: 420px; height: 420px;
  bottom: -140px; right: -120px;
  background: radial-gradient(circle, rgba(185, 168, 143, .35), rgba(244, 239, 231, 0) 70%);
}

.hero-inner { position: relative; z-index: 2; }

.hero-title {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(52px, 8.4vw, 118px);
  line-height: 1.04;
  letter-spacing: -0.025em;
  color: var(--espresso);
  margin-bottom: 34px;
}
.ht-line { display: block; }
.ht-serif { font-style: italic; color: var(--coffee); }
.ht-char { display: inline-block; will-change: transform; }
.ht-word { display: inline-block; overflow: hidden; padding-bottom: .08em; margin-bottom: -.08em; vertical-align: top; }

.hero-sub {
  max-width: 52ch;
  color: #6F6257;
  font-size: clamp(16px, 1.5vw, 19px);
  margin-bottom: 40px;
  margin-inline: auto;
}
.hero-ctas { display: flex; gap: 14px; flex-wrap: wrap; justify-content: center; }

.hero-fade { opacity: 0; }
.no-js .hero-fade, .reduced .hero-fade { opacity: 1; }

/* hero mais baixo para subpáginas */
.hero--sub { min-height: 72svh; padding-bottom: 60px; }
.hero--sub .hero-title { font-size: clamp(46px, 7vw, 100px); }

/* ---------- Hero window ---------- */

.hero-window-wrap { margin-top: 82px; perspective: 1200px; position: relative; z-index: 2; }
.hero-window {
  width: min(680px, 92vw);
  border-radius: 18px;
  background: rgba(255, 255, 255, .55);
  border: 1px solid rgba(74, 56, 42, .12);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  box-shadow:
    0 40px 90px -30px rgba(43, 32, 25, .28),
    0 2px 8px rgba(43, 32, 25, .05);
  position: relative;
  transform-style: preserve-3d;
  will-change: transform;
}
.window-chrome {
  display: flex;
  align-items: center;
  gap: 7px;
  padding: 14px 18px;
  border-bottom: 1px solid rgba(74, 56, 42, .09);
}
.window-chrome .dot {
  width: 9px; height: 9px;
  border-radius: 50%;
  background: var(--sand);
}
.window-chrome .dot:first-child { background: var(--taupe); }
.window-url {
  margin-inline: auto;
  font-size: 12.5px;
  color: var(--taupe);
  letter-spacing: .04em;
  background: var(--linen);
  padding: 4px 18px;
  border-radius: 999px;
}
.window-body { padding: 30px 34px 36px; }
.sk { background: var(--linen); border-radius: 8px; }
.sk-title { height: 26px; width: 46%; margin-bottom: 16px; background: var(--sand); }
.sk-line { height: 11px; width: 78%; margin-bottom: 10px; }
.sk-line.short { width: 55%; margin-bottom: 26px; }
.sk-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.sk-card { height: 74px; }

.status-chip {
  position: absolute;
  right: -18px;
  bottom: 26px;
  display: flex;
  align-items: center;
  gap: 9px;
  background: var(--espresso);
  color: var(--paper);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: .02em;
  padding: 11px 18px;
  border-radius: 999px;
  box-shadow: 0 18px 40px -12px rgba(23, 18, 14, .5);
  transform: translateZ(46px);
}
.status-chip .pulse {
  width: 7px; height: 7px;
  border-radius: 50%;
  background: #A8E6B0;
  animation: pulse 2s infinite;
}
@keyframes pulse {
  0%, 100% { box-shadow: 0 0 0 0 rgba(168, 230, 176, .5); }
  50% { box-shadow: 0 0 0 6px rgba(168, 230, 176, 0); }
}
.status-text { transition: opacity .35s, transform .35s; display: inline-block; }
.status-text.swap { opacity: 0; transform: translateY(6px); }

.score-chip {
  position: absolute;
  left: -26px;
  top: 78px;
  width: 76px; height: 76px;
  background: var(--paper);
  border-radius: 50%;
  border: 1px solid rgba(74, 56, 42, .1);
  box-shadow: 0 20px 44px -14px rgba(43, 32, 25, .3);
  display: flex;
  align-items: center;
  justify-content: center;
  transform: translateZ(60px);
}
.score-ring { position: absolute; inset: 8px; transform: rotate(-90deg); }
.score-bg, .score-fg { fill: none; stroke-width: 2.4; }
.score-bg { stroke: var(--linen); }
.score-fg {
  stroke: var(--coffee);
  stroke-linecap: round;
  stroke-dasharray: 97.4;
  stroke-dashoffset: 97.4;
}
.score-num {
  font-family: var(--font-display);
  font-size: 22px;
  font-weight: 400;
  color: var(--espresso);
}

.scroll-hint {
  position: absolute;
  bottom: 34px;
  left: 50%;
  transform: translateX(-50%);
  width: 1px; height: 52px;
  background: var(--sand);
  overflow: hidden;
}
.scroll-hint span {
  position: absolute;
  inset: 0;
  background: var(--coffee);
  animation: hint 2.2s var(--ease) infinite;
}
@keyframes hint {
  0% { transform: translateY(-100%); }
  55%, 100% { transform: translateY(100%); }
}

/* ---------- Ritmo vertical ---------- */

.manifesto, .steps, .services, .pricing, .compare, .local, .faq { padding: 150px 0; }

/* ---------- Manifesto (texto que preenche) ---------- */

.manifesto { background: var(--linen); }
.fill-text {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(26px, 3.4vw, 44px);
  line-height: 1.35;
  max-width: 26ch;
  margin-bottom: 90px;
  color: var(--espresso);
}
.fill-text .fw { opacity: .09; transition: opacity .35s linear, color .35s; }
.fill-text .fw.on { opacity: 1; }
.fill-text .fw.now { color: var(--coffee); font-style: italic; }
.manifesto .statement { max-width: 18ch; }

/* ---------- Números ---------- */

.stats { padding: 110px 0; border-bottom: 1px solid var(--linen); }
.stats-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 48px;
}
.stat { border-top: 1px solid var(--sand); padding-top: 26px; }
.stat-num {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(46px, 5vw, 72px);
  line-height: 1;
  color: var(--espresso);
  margin-bottom: 14px;
}
.stat-label { font-size: 14.5px; color: #8A7B6D; max-width: 24ch; }

/* ---------- Steps ---------- */

.steps-track {
  height: 1px;
  background: var(--sand);
  margin-top: 72px;
  position: relative;
}
.steps-progress {
  position: absolute;
  inset: 0 auto 0 0;
  width: 0%;
  background: var(--coffee);
}
.steps-list {
  list-style: none;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 56px;
  margin-top: 40px;
}

/* modo horizontal (ativado por JS no desktop) */
.steps--h { overflow: hidden; }
.steps--h .steps-list {
  display: flex;
  gap: 5vw;
  margin-top: 48px;
  will-change: transform;
}
.steps--h .step {
  flex: 0 0 min(540px, 52vw);
  background: var(--linen);
  border-radius: 20px;
  padding: 44px 42px 48px;
  border-top: none;
}
.steps--h .step-num { font-size: 64px; }
.steps--h .step h3 { font-size: 24px; }
.steps--h .step p { font-size: 17px; max-width: 40ch; }
.step-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 46px;
  font-weight: 300;
  color: var(--taupe);
  display: block;
  margin-bottom: 18px;
  line-height: 1;
}
.step h3 { font-size: 20px; font-weight: 600; margin-bottom: 12px; color: var(--espresso); }
.step p { color: #6F6257; font-size: 16px; }

/* ---------- Serviços ---------- */

.services { position: relative; }
.service-group { border-top: 1px solid var(--sand); }
.service-group:first-of-type { margin-top: 64px; }
.service-head {
  width: 100%;
  display: flex;
  align-items: baseline;
  gap: 28px;
  padding: 34px 0;
  background: none;
  border: none;
  cursor: pointer;
  text-align: left;
  font-family: inherit;
}
.sg-num {
  font-size: 13px;
  font-weight: 600;
  letter-spacing: .18em;
  color: var(--taupe);
}
.sg-name {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(30px, 4vw, 48px);
  color: var(--espresso);
  transition: color .35s, transform .5s var(--ease);
}
.service-head:hover .sg-name { color: var(--coffee); font-style: italic; transform: translateX(8px); }
.sg-count {
  margin-left: auto;
  font-size: 13px;
  color: var(--taupe);
}
.sg-icon {
  width: 16px; height: 16px;
  position: relative;
  align-self: center;
  flex-shrink: 0;
}
.sg-icon::before, .sg-icon::after {
  content: "";
  position: absolute;
  inset: 50% auto auto 0;
  width: 100%; height: 1.5px;
  background: var(--coffee);
  transition: transform .45s var(--ease);
}
.sg-icon::after { transform: rotate(90deg); }
.service-group.open .sg-icon::after { transform: rotate(0deg); }
.service-body { overflow: hidden; height: 0; }
.service-group.open .service-body { height: auto; }
.service-body-inner { padding: 4px 0 44px; }
.sg-desc {
  color: #6F6257;
  max-width: 52ch;
  margin-bottom: 26px;
  font-size: 16.5px;
}
.sg-cta { margin-top: 30px; padding: 13px 26px; font-size: 14.5px; }
.service-items {
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 10px 34px;
}
.service-items li {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(22px, 2.6vw, 32px);
  color: var(--espresso);
  transition: color .35s, transform .5s var(--ease), font-style .2s;
  cursor: default;
}
.service-items li:hover { color: var(--coffee); transform: translateX(6px); font-style: italic; }

/* ---------- Marquee ---------- */

.marquee {
  margin-top: 110px;
  overflow: hidden;
  border-block: 1px solid var(--sand);
  padding: 22px 0;
  white-space: nowrap;
}
.marquee-track {
  display: inline-flex;
  align-items: center;
  gap: 34px;
  will-change: transform;
}
.marquee-track span {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 300;
  font-size: 24px;
  color: var(--taupe);
}
.marquee-track i { color: var(--sand); font-style: normal; }
.marquee-track.alt { margin-top: 16px; }
.marquee-track.alt span { color: var(--sand); }
.marquee-track.alt i { color: var(--linen); }

/* ---------- Pricing ---------- */

.pricing { background: var(--linen); }
.plans {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
  align-items: stretch;
}
.plan {
  background: var(--paper);
  border: 1px solid rgba(74, 56, 42, .1);
  border-radius: 20px;
  padding: 40px 34px;
  display: flex;
  flex-direction: column;
  position: relative;
  overflow: hidden;
  transition: box-shadow .6s var(--ease);
  will-change: transform;
}
.plan::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(115deg, transparent 30%, rgba(255,255,255,.35) 48%, transparent 62%);
  transform: translateX(-120%);
  pointer-events: none;
}
.plan:hover::after { transition: transform 1s var(--ease); transform: translateX(120%); }
.plan:hover { box-shadow: 0 34px 70px -28px rgba(43, 32, 25, .28); }
.plan-featured {
  background: var(--espresso);
  color: var(--paper);
  border-color: var(--espresso);
}
.plan-badge {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .2em;
  text-transform: uppercase;
  color: var(--sand);
  margin-bottom: 18px;
}
.plan h3 { font-family: var(--font-display); font-weight: 400; font-size: 26px; margin-bottom: 10px; }
.plan-desc { font-size: 15px; color: #6F6257; margin-bottom: 26px; }
.plan-featured .plan-desc { color: var(--taupe); }
.plan-price {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: 52px;
  line-height: 1;
  margin-bottom: 30px;
  color: var(--espresso);
}
.plan-featured .plan-price { color: var(--paper); }
.plan-price .currency, .plan-price .period, .plan-price .from {
  font-size: 17px;
  font-family: var(--font-body);
  color: var(--taupe);
}
.plan ul { list-style: none; margin-bottom: 34px; flex: 1; }
.plan ul li {
  font-size: 15.5px;
  padding: 9px 0 9px 26px;
  position: relative;
  color: #5C4F44;
}
.plan-featured ul li { color: var(--linen); }
.plan ul li::before {
  content: "";
  position: absolute;
  left: 0; top: 17px;
  width: 12px; height: 6px;
  border-left: 1.5px solid var(--taupe);
  border-bottom: 1.5px solid var(--taupe);
  transform: rotate(-45deg);
}
.plan-featured .btn-dark { background: var(--paper); color: var(--espresso); }
.plan-featured .btn-dark:hover { background: var(--linen); }
.plan-featured .plan-price .currency, .plan-featured .plan-price .period { color: var(--taupe); }

/* ---------- Comparação ---------- */

.compare-table { margin-top: 64px; border-top: 1px solid var(--sand); }
.compare-row {
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr;
  gap: 20px;
  padding: 22px 0;
  border-bottom: 1px solid var(--sand);
  align-items: center;
}
.compare-head span { font-size: 12px; font-weight: 600; letter-spacing: .18em; text-transform: uppercase; color: var(--taupe); }
.compare-row [role="rowheader"] { font-weight: 600; color: var(--espresso); }
.compare-row [role="cell"] { color: #8A7B6D; }
.compare-row .col-up { color: var(--coffee); font-weight: 600; }
.compare-head .col-up { color: var(--coffee); }

/* ---------- Local ---------- */

.local { background: var(--linen); text-align: center; position: relative; overflow: hidden; }
.local-bg {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: center;
  justify-content: center;
  pointer-events: none;
}
.local-bg span {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: 46vw;
  line-height: 1;
  color: rgba(185, 168, 143, .1);
  user-select: none;
}
.local .container { position: relative; }
.local .statement { margin-bottom: 30px; }
.local-sub { color: #6F6257; max-width: 52ch; margin-inline: auto; font-size: 18px; }

/* ---------- FAQ ---------- */

.faq-list { margin-top: 60px; max-width: 860px; }
.faq-item { border-bottom: 1px solid var(--sand); }
.faq-item summary {
  list-style: none;
  cursor: pointer;
  display: flex;
  align-items: baseline;
  gap: 26px;
  padding: 30px 0;
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(19px, 2.2vw, 24px);
  color: var(--espresso);
  transition: color .3s;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary:hover { color: var(--coffee); }
.faq-num {
  font-family: var(--font-body);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .16em;
  color: var(--taupe);
}
.faq-icon {
  margin-left: auto;
  width: 14px; height: 14px;
  position: relative;
  flex-shrink: 0;
  align-self: center;
}
.faq-icon::before, .faq-icon::after {
  content: "";
  position: absolute;
  inset: 50% auto auto 0;
  width: 100%; height: 1.5px;
  background: var(--coffee);
  transition: transform .45s var(--ease);
}
.faq-icon::after { transform: rotate(90deg); }
.faq-item[open] .faq-icon::after { transform: rotate(0deg); }
.faq-body { overflow: hidden; }
.faq-body p {
  padding: 0 60px 30px 0;
  margin-left: 52px;
  color: #6F6257;
  max-width: 62ch;
}

/* ---------- CTA final ---------- */

.cta {
  background: var(--ink);
  padding: 170px 0;
  text-align: center;
  position: relative;
  overflow: hidden;
}
.cta-glow {
  position: absolute;
  inset: auto -20% -60% -20%;
  height: 80%;
  background: radial-gradient(ellipse at center, rgba(74, 56, 42, .6), transparent 70%);
  pointer-events: none;
}
.cta .container { position: relative; }
.cta .statement { margin-bottom: 26px; }
.cta-sub { color: var(--taupe); margin-bottom: 44px; }

/* ---------- Footer ---------- */

.footer {
  background: var(--ink);
  border-top: 1px solid rgba(230, 220, 203, .12);
  padding: 20px 0 54px;
  overflow: hidden;
}
.footer-big {
  display: flex;
  justify-content: center;
  user-select: none;
  perspective: 1000px;
  padding-top: 30px;
}
.footer-big span {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 300;
  letter-spacing: .04em;
  font-size: clamp(70px, 13vw, 190px);
  line-height: 1.1;
  color: rgba(230, 220, 203, .07);
  white-space: nowrap;
  display: inline-block;
  transform-style: preserve-3d;
  will-change: transform;
}
.footer-big .fb-char {
  display: inline-block;
  transform-origin: 50% 100%;
  will-change: transform, opacity;
  transition: color .4s;
}
.footer-big:hover .fb-char { color: rgba(230, 220, 203, .16); }
.footer-grid {
  display: grid;
  grid-template-columns: 1.6fr 1fr 1.3fr 1fr;
  gap: 48px;
  margin-top: 30px;
  padding-bottom: 54px;
  border-bottom: 1px solid rgba(230, 220, 203, .12);
}
.footer .logo-word { display: block; margin-bottom: 12px; }
.footer-tag { color: var(--taupe); font-size: 14.5px; line-height: 1.6; }
.footer-col-title {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: #6F6257;
  margin-bottom: 18px;
}
.footer-col a {
  display: block;
  color: var(--taupe);
  text-decoration: none;
  font-size: 15px;
  padding: 5px 0;
  transition: color .3s, transform .4s var(--ease);
}
.footer-col a:hover { color: var(--paper); transform: translateX(6px); }
.footer-text { color: var(--taupe); font-size: 15px; line-height: 1.6; margin-bottom: 12px; }
.footer-bottom {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  padding-top: 26px;
  color: #6F6257;
  font-size: 13.5px;
}
.to-top {
  width: 46px; height: 46px;
  border-radius: 50%;
  border: 1px solid rgba(230, 220, 203, .2);
  background: none;
  color: var(--sand);
  font-size: 17px;
  cursor: pointer;
  transition: background .35s, border-color .35s, transform .4s var(--ease), color .35s;
}
.to-top:hover {
  background: var(--sand);
  color: var(--ink);
  border-color: var(--sand);
  transform: translateY(-4px);
}

/* ---------- Portfólio ---------- */

.work { padding: 60px 0 150px; }
.work-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px 40px;
  margin-top: 40px;
}
.work-card { text-decoration: none; display: block; }
.work-thumb {
  border-radius: 18px;
  overflow: hidden;
  border: 1px solid rgba(74, 56, 42, .1);
  background: var(--wc-bg, var(--linen));
  padding: 34px 34px 0;
  transition: transform .7s var(--ease), box-shadow .7s var(--ease);
}
.work-card:hover .work-thumb {
  transform: translateY(-8px);
  box-shadow: 0 40px 80px -30px rgba(43, 32, 25, .35);
}
.work-shot {
  background: var(--paper);
  border-radius: 12px 12px 0 0;
  box-shadow: 0 -10px 40px rgba(43, 32, 25, .08);
  padding: 0 0 6px;
  transform: translateY(10px);
  transition: transform .7s var(--ease);
}
.work-card:hover .work-shot { transform: translateY(0); }
.work-shot .window-chrome { padding: 12px 16px; }
.work-shot .window-body { padding: 22px 26px 18px; }
.work-shot .sk-title { width: 52%; height: 20px; background: var(--wc-accent, var(--sand)); }
.work-shot .sk-line { height: 9px; }
.work-shot .sk-card { height: 52px; }
.live-thumb {
  height: 320px;
  overflow: hidden;
  pointer-events: none;
  background: #F7F4EF;
}
.live-thumb iframe {
  display: block;
  width: 400%;
  height: 400%;
  border: 0;
  transform: scale(.25);
  transform-origin: 0 0;
  pointer-events: none;
  transition: transform 1.2s var(--ease);
}
.work-card:hover .live-thumb iframe { transform: scale(.25) translateY(-6%); }

.work-meta { display: flex; align-items: baseline; gap: 16px; margin-top: 24px; }
.work-title {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(24px, 2.6vw, 34px);
  color: var(--espresso);
  transition: color .3s, transform .5s var(--ease);
}
.work-card:hover .work-title { color: var(--coffee); font-style: italic; transform: translateX(6px); }
.work-badge {
  margin-left: auto;
  font-size: 10.5px;
  font-weight: 600;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--taupe);
  border: 1px solid var(--sand);
  border-radius: 999px;
  padding: 5px 12px;
  white-space: nowrap;
}
.work-badge-live {
  color: var(--paper);
  background: var(--coffee);
  border-color: var(--coffee);
}
.work-tags { margin-top: 8px; font-size: 14px; color: #8A7B6D; }
.work-desc {
  margin-top: 10px;
  font-size: 15px;
  line-height: 1.6;
  color: #6F6257;
  max-width: 52ch;
}

.work-cta {
  margin-top: 90px;
  border: 1px dashed var(--taupe);
  border-radius: 22px;
  padding: 70px 40px;
  text-align: center;
  transition: background .4s, border-color .4s;
}
.work-cta:hover { background: var(--linen); border-color: var(--coffee); }
.work-cta h3 {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(30px, 4vw, 48px);
  color: var(--espresso);
  margin-bottom: 14px;
}
.work-cta h3 em { font-style: italic; color: var(--coffee); }
.work-cta p { color: #6F6257; max-width: 46ch; margin: 0 auto 30px; }

/* ---------- Um dia da assinatura (pin + scrub) ---------- */

.daylife {
  min-height: 100svh;
  background: var(--ink);
  display: flex;
  align-items: center;
  overflow: hidden;
  padding: 90px 0;
}
.daylife-title {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(38px, 5vw, 68px);
  line-height: 1.08;
  color: var(--paper);
  margin-bottom: 64px;
}
.daylife-title em { font-style: italic; color: var(--sand); }
.daylife-body {
  display: grid;
  grid-template-columns: 1fr 1.25fr;
  gap: 64px;
  align-items: center;
}
.daylife-clock {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(80px, 11vw, 168px);
  line-height: 1;
  color: var(--sand);
  font-variant-numeric: tabular-nums;
}
.daylife-events {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 16px;
}
.daylife-events li {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(17px, 1.9vw, 25px);
  line-height: 1.4;
  color: rgba(230, 220, 203, .22);
  padding-left: 26px;
  position: relative;
  transition: color .5s, transform .6s var(--ease);
}
.daylife-events li::before {
  content: "";
  position: absolute;
  left: 0;
  top: .72em;
  width: 12px;
  height: 1px;
  background: currentColor;
}
.daylife-events li.on {
  color: var(--paper);
  font-style: italic;
  transform: translateX(12px);
}

/* ---------- Metodologia ---------- */

.method { padding: 130px 0; background: var(--paper); }
.method-words {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 56px;
  margin-top: 40px;
}
.method-word { border-top: 1px solid var(--sand); padding-top: 28px; }
.mw-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 15px;
  color: var(--taupe);
  display: block;
  margin-bottom: 20px;
}
.method-word h3 {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(34px, 4.4vw, 56px);
  color: var(--espresso);
  margin-bottom: 14px;
  transition: color .35s, font-style .2s, transform .5s var(--ease);
}
.method-word:hover h3 { color: var(--coffee); font-style: italic; transform: translateX(6px); }
.method-word p { color: #6F6257; font-size: 16px; max-width: 30ch; }

/* ---------- Depoimentos ---------- */

.testimonials { padding: 150px 0; background: var(--paper); }
.t-carousel { margin-top: 30px; max-width: 900px; }
.t-viewport { position: relative; min-height: 260px; }
.t-slide {
  position: absolute;
  inset: 0;
  opacity: 0;
  transform: translateX(48px);
  transition: opacity .6s var(--ease), transform .6s var(--ease);
  pointer-events: none;
}
.t-slide.is-active { opacity: 1; transform: none; pointer-events: auto; }
.t-slide.is-exit-left { transform: translateX(-48px); }
.t-slide blockquote {
  font-family: var(--font-display);
  font-weight: 300;
  font-style: italic;
  font-size: clamp(22px, 2.8vw, 34px);
  line-height: 1.4;
  color: var(--espresso);
  margin-bottom: 30px;
}
.t-slide figcaption strong { display: block; font-size: 15.5px; color: var(--espresso); }
.t-slide figcaption span { font-size: 14px; color: var(--taupe); }
.t-nav {
  display: flex;
  align-items: center;
  gap: 22px;
  margin-top: 40px;
}
.t-nav button {
  width: 48px; height: 48px;
  border-radius: 50%;
  border: 1px solid var(--sand);
  background: none;
  color: var(--espresso);
  font-size: 18px;
  cursor: pointer;
  transition: background .35s, border-color .35s, transform .4s var(--ease);
}
.t-nav button:hover { background: var(--linen); border-color: var(--coffee); transform: scale(1.08); }
.t-count {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 17px;
  color: var(--taupe);
  min-width: 52px;
  text-align: center;
}

/* ---------- Formulário em etapas ---------- */

.lead-form {
  max-width: 620px;
  margin: 0 auto 34px;
  background: rgba(255, 255, 255, .05);
  border: 1px solid rgba(230, 220, 203, .14);
  border-radius: 22px;
  padding: 34px 38px 42px;
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  text-align: left;
}
.lf-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 26px;
}
.lf-progress {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 16px;
  color: var(--taupe);
}
.lf-back {
  background: none;
  border: none;
  color: var(--sand);
  font-size: 13.5px;
  cursor: pointer;
  font-family: inherit;
  transition: color .3s;
}
.lf-back:hover { color: var(--paper); }
.lf-viewport { position: relative; overflow: hidden; }
.lf-step {
  border: none;
  display: none;
  animation: lfIn .55s var(--ease);
}
.lf-step.is-active { display: block; }
@keyframes lfIn {
  from { opacity: 0; transform: translateX(46px); }
  to { opacity: 1; transform: none; }
}
.lf-step legend {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(21px, 2.4vw, 27px);
  color: var(--paper);
  margin-bottom: 24px;
}
.lf-options { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.lf-options button {
  padding: 16px 18px;
  border-radius: 14px;
  border: 1px solid rgba(230, 220, 203, .18);
  background: rgba(255, 255, 255, .03);
  color: var(--linen);
  font-family: inherit;
  font-size: 15px;
  cursor: pointer;
  text-align: left;
  transition: background .3s, border-color .3s, transform .4s var(--ease);
}
.lf-options button:hover {
  background: rgba(230, 220, 203, .12);
  border-color: var(--taupe);
  transform: translateY(-2px);
}
.lf-fields { display: flex; flex-direction: column; gap: 14px; }
.lf-fields input {
  padding: 16px 20px;
  border-radius: 14px;
  border: 1px solid rgba(230, 220, 203, .18);
  background: rgba(255, 255, 255, .04);
  color: var(--paper);
  font-family: inherit;
  font-size: 15.5px;
  outline: none;
  transition: border-color .3s, background .3s;
}
.lf-fields input::placeholder { color: rgba(230, 220, 203, .45); }
.lf-fields input:focus { border-color: var(--taupe); background: rgba(255, 255, 255, .07); }
.lf-fields .btn { margin-top: 10px; }
.cta-alt { font-size: 14.5px; color: #8A7B6D; }
.cta-alt a { color: var(--sand); text-decoration: underline; text-underline-offset: 3px; }
.cta-alt a:hover { color: var(--paper); }

/* ---------- Case: apresentação ---------- */

.case-live { padding: 60px 0 140px; }
.case-embed {
  border-radius: 18px;
  overflow: hidden;
  border: 1px solid rgba(74, 56, 42, .14);
  background: var(--paper);
  box-shadow: 0 50px 100px -40px rgba(43, 32, 25, .35);
  margin-top: 20px;
}
.case-embed .window-chrome { background: var(--linen); }
.case-embed iframe {
  display: block;
  width: 100%;
  height: min(72vh, 720px);
  border: none;
  background: #F7F4EF;
}
.case-embed-note { margin-top: 22px; font-size: 14.5px; color: #8A7B6D; }
.case-embed-note a { color: var(--coffee); text-underline-offset: 3px; }

.case-identity { padding: 140px 0; background: var(--linen); }
.swatches {
  list-style: none;
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 18px;
  margin: 56px 0 70px;
}
.swatches li { text-align: left; }
.swatch {
  display: block;
  height: 110px;
  border-radius: 14px;
  border: 1px solid rgba(74, 56, 42, .12);
  margin-bottom: 14px;
  transition: transform .5s var(--ease);
}
.swatches li:hover .swatch { transform: translateY(-6px); }
.swatches strong { display: block; font-size: 14px; color: var(--espresso); }
.swatches em { font-style: normal; font-size: 12.5px; color: var(--taupe); letter-spacing: .04em; }
.type-specimens { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; }
.type-specimen {
  background: var(--paper);
  border: 1px solid rgba(74, 56, 42, .1);
  border-radius: 18px;
  padding: 38px 36px;
}
.ts-sample { font-size: 84px; line-height: 1; color: var(--espresso); margin-bottom: 18px; }
.type-specimen strong { display: block; font-size: 16px; color: var(--espresso); margin-bottom: 4px; }
.type-specimen span { font-size: 14px; color: #8A7B6D; }

/* ---------- Carta do estúdio ---------- */

.letter { padding: 150px 0; background: var(--linen); }
.letter-card {
  max-width: 780px;
  background: var(--paper);
  border: 1px solid rgba(74, 56, 42, .08);
  border-radius: 22px;
  padding: clamp(36px, 6vw, 72px);
  margin-top: 30px;
  box-shadow: 0 40px 80px -40px rgba(43, 32, 25, .25);
}
.letter-body {
  font-family: var(--font-display);
  font-weight: 300;
  font-size: clamp(19px, 2.1vw, 25px);
  line-height: 1.6;
  color: var(--espresso);
  margin-bottom: 30px;
}
.letter-body:first-of-type::first-letter {
  font-size: 3.1em;
  font-style: italic;
  color: var(--coffee);
  float: left;
  line-height: .85;
  padding-right: 14px;
}
.letter-sign {
  display: flex;
  align-items: center;
  gap: 16px;
  margin-top: 44px;
  padding-top: 30px;
  border-top: 1px solid var(--sand);
}
.letter-sign .logo-mark-svg { width: 32px; height: 24px; }
.letter-sign strong { display: block; font-size: 15.5px; color: var(--espresso); }
.letter-sign span { font-size: 13.5px; color: var(--taupe); }

/* ---------- Incluído em todos os planos ---------- */

.included { padding: 150px 0; background: var(--linen); }
.included-grid {
  list-style: none;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 22px;
  margin-top: 56px;
}
.included-grid li {
  background: var(--paper);
  border: 1px solid rgba(74, 56, 42, .08);
  border-radius: 16px;
  padding: 26px 24px 26px 56px;
  position: relative;
  font-size: 15.5px;
  font-weight: 500;
  color: var(--espresso);
  transition: transform .5s var(--ease), box-shadow .5s var(--ease);
}
.included-grid li:hover {
  transform: translateY(-5px);
  box-shadow: 0 24px 50px -22px rgba(43, 32, 25, .3);
}
.included-grid li::before {
  content: "";
  position: absolute;
  left: 24px;
  top: 50%;
  width: 15px;
  height: 8px;
  margin-top: -6px;
  border-left: 2px solid var(--coffee);
  border-bottom: 2px solid var(--coffee);
  transform: rotate(-45deg);
}

/* ---------- Reveal ---------- */

.reveal {
  opacity: 0;
  transform: translateY(36px);
  transition: opacity var(--dur) var(--ease), transform var(--dur) var(--ease);
  transition-delay: var(--rd, 0s);
}
.reveal[data-dir="l"] { transform: translateX(-72px); }
.reveal[data-dir="r"] { transform: translateX(72px); }
.reveal.in { opacity: 1; transform: none; }

/* ---------- Responsivo ---------- */

@media (max-width: 900px) {
  .manifesto, .steps, .services, .pricing, .compare, .local, .faq { padding: 96px 0; }
  .nav-links, .nav .btn { display: none; }
  .nav-toggle {
    display: flex;
    flex-direction: column;
    justify-content: center;
    align-items: center;
    gap: 6px;
    margin-left: auto;
    background: none;
    border: none;
    cursor: pointer;
    min-width: 44px;
    min-height: 44px;
  }
  .nav-toggle span {
    width: 24px; height: 1.5px;
    background: var(--espresso);
    transition: transform .4s var(--ease), opacity .3s;
  }
  .nav-toggle[aria-expanded="true"] span:first-child { transform: translateY(4px) rotate(45deg); }
  .nav-toggle[aria-expanded="true"] span:last-child { transform: translateY(-3.5px) rotate(-45deg); }

  .stats-grid { grid-template-columns: 1fr 1fr; gap: 34px; }
  .method-words { grid-template-columns: 1fr; gap: 36px; }
  .work-grid { grid-template-columns: 1fr; gap: 48px; }
  .daylife-body { grid-template-columns: 1fr; gap: 40px; }
  .daylife-title { margin-bottom: 40px; }
  .included-grid { grid-template-columns: 1fr 1fr; gap: 14px; }
  .letter, .included, .case-identity { padding: 96px 0; }
  .swatches { grid-template-columns: repeat(2, 1fr); }
  .swatches li:first-child { grid-column: 1 / -1; }
  .type-specimens { grid-template-columns: 1fr; }
  .case-embed iframe { height: 64vh; }
  .lf-options { grid-template-columns: 1fr; }
  .lead-form { padding: 26px 22px 32px; }
  .t-viewport { min-height: 340px; }
  .steps-list { grid-template-columns: 1fr; gap: 40px; }
  .service-head { gap: 16px; padding: 26px 0; }
  .plans { grid-template-columns: 1fr; }
  .compare-row { grid-template-columns: 1fr; gap: 6px; padding: 18px 0; }
  .compare-head { display: none; }
  .compare--vs .compare-row [role="cell"]::before { content: "Agência: "; font-size: 12px; color: var(--taupe); }
  .compare--vs .compare-row .col-up::before { content: "UPBOOST: "; }
  .status-chip { right: 12px; bottom: -18px; }
  .score-chip { left: 10px; top: -24px; width: 62px; height: 62px; }
  .score-num { font-size: 18px; }
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 36px; }
  .footer-brand { grid-column: 1 / -1; }
  .footer-bottom { flex-direction: row; }
}

/* ---------- Acessibilidade ---------- */

:focus-visible {
  outline: 2px solid var(--coffee);
  outline-offset: 3px;
  border-radius: 4px;
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .hero-fade, .reveal { opacity: 1 !important; transform: none !important; transition: none !important; }
  .fill-text .fw { opacity: 1; }
  .preloader { display: none; }
  .grain, .scroll-hint span, .status-chip .pulse { animation: none; }
  * { transition-duration: .01ms !important; }
}
